Slithering Visions: Conference Campaign
Designed a promotion campaign for the conference which was primarily geared towards increasing attendance of students and faculty from the University of South Florida's College of The Arts in Tampa, Florida. The event branding was carried through printed pieces, including posters and event programs, and online media, including email, web and social media.
When I was originally given this project, I thought of aurora borealis and how they slither in the night sky for only a short while before they disappear. To give this project a visual theme, I used Adobe Illustrator to create the aurora in the night sky in the school colors for USF.