Center to Edge: Conference Campaign
The Center to Edge conference at the University of South Florida's College of The Arts had the challenge of trying to attract participants in a busy university. In order to generate interest for this conference among students and faculty, a design theme was created to evoke the mood of the conference title and keep a consistent image throughout all the touchpoints of the campaign. Promotion deliverables for this campaign included posters, event programs, email newsletters, a website and social media posts.
![](https://cdn.myportfolio.com/20b3f9856cafe3a9b7a1b90fd09d73ca/535e5bbf8c0e7ec81ecfe133_rw_1920.jpg?h=12c5ce47a7c1d6b0620aafefce9e1093)
Center to Edge 11" x 17" poster
![](https://cdn.myportfolio.com/20b3f9856cafe3a9b7a1b90fd09d73ca/06f7898174a1f6c51f3e1f4d_rw_1920.jpg?h=288c9180f6d79b260df9ca130bdad251)
Center to Edge conference program booklet, view of front and back covers. 8.5" x 11"
![](https://cdn.myportfolio.com/20b3f9856cafe3a9b7a1b90fd09d73ca/7eb62490cfbc1853a7fbc495_rw_1920.jpg?h=0ab57942f3d7129d87e23ea677f6c3ce)
Center to Edge conference program booklet, inside page layout.